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The Striking PT
Project type
Instagram Campaign & A5 Marketing Leaflet
Date
August 2025
Location
Runcorn
Declan, also known as The Striking PT, is a professional martial artist and active fighter who wanted to expand his reach and promote his personal training services. To support the launch of a new gym location and highlight his expanded services, CRILTECH Media created a bold Instagram promotional campaign alongside a printable A5 marketing leaflet.
The designs showcased Declan’s expertise in martial arts, 1:1 training, small group sessions, and new fitness classes, ensuring his brand reflected both his professional fighting background and his approachable coaching style.
By combining eye-catching visuals with clear messaging, the campaign successfully positioned The Striking PT as a trusted and dynamic trainer, helping him attract new clients and build awareness for his services in the local fitness community.

